23.6.11

10 Quick Facebook Marketing Tips

Here's 10 simple Facebook tips to help you make money on Facebook. They are simple to implement and yet missed by many marketers using Facebook to promote products.


1. You can have more than one fan page. This might seem like simple information, but lots of marketers don't know this. You can create a fan page for each niche you are active in.


2. Cloaking Facebook links - If you paste a link into the Facebook's Share link form, FB sends a spider to the page and builds a link. If you're doing affiliate marketing, the link describes the affiliate management site rather than the product you are promoting.
You can post a link without this happening by writing a status update about the product, then adding a comment with the link. Links within comments aren't read by Facebook so only the URL shows.


3. When you post status updates on Facebook, immediately add a comment with additional information. This increases the size of your update in news feeds and makes it stand out.


4. Don't use your name for your fan page unless you're famous. If you aren't Brad Pitt or Sigourney Weaver, you should be using a descriptive name that includes keywords for your pages.
When you use your name for a fan page and your profile, you risk confusing people, and miss out on people finding your page when they use the Facebook search form.
Also, when someone shares something on your page with their friends, your name will mean nothing.


5. You must include a newsletter opt in form on your fan page. Most of the people who see your page - even the ones who like your page, will forget about you within days or weeks.
Remember, Facebook will stop showing your updates to people to liked your page if they don't interact with your page. This takes 7 to 14 days depending on how many friends the fan has, and how many pages he likes.


6. Don't worry about how often you should post on your Fan page, instead concentrate on posting information that will benefit your fans.
Copywriters have a saying, "It can never be too long, just too boring." This means as long as you have someone's attention, they will keep reading.
On Facebook, if you provide information your fans benefit from, they won't mind a few posts now and then that don't interest them.


7. If you provide your clients with free wifi, set your Facebook page as the default landing page they see after logging in.


8. Create a special landing page just for people who aren't already fans, and set it as the default landing page. On your welcome page, tell the people why they should like your page.
Take it to the next level and offer them a bonus free report for liking your page.


9. Don't be afraid to post links to competitors and peers on your fan page. The more links you post to quality content, the more you'll learn about your fans.


10. Send updates to all your fans every few weeks with links to articles on your blog, website or fan page. This will get your fans back into your funnel.


These ten tips will help you get better results on your Facebook fan pages.

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